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Ashley Black/Fascia Science Education/email teardown

Welcome to the world of Ashley Black, Friend! 🤩

How Ashley Black built this send — a fascia science education email shipped as mixed / modular on Tuesday at 8am, carrying a 5% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: Ashley BlackflowPreheader: “A quick tour: the results people are seeing + the tool everyone’s asking about. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
5% off
Voice warmth
0.85
Sent
Tue · 8am
Format
Mixed / modular
How this send compares
  • 5% off — 17.5 points shallower than the tracked set average of 22.5% (this brand averages 18.3% when it discounts).
  • Voice warmth 0.64 for Ashley Black vs 0.70 across the set — a cooler, more clinical register than the average competitor.
01

Message & creative

Message theme
Fascia Science Education
Creative format
Mixed / modular
Secondary: User-generated
Secondary theme
Social Proof / User Transformations
Hero headline
Welcome to the World of Ashley Black
Emotional appeal
aspiration
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
% off
A percentage off the price — the most common kind.
Depth
5% off
Promo phase
Not a promo
No offer in the email.
Promo code
Auto / none
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.85
ClinicalWarm
Formality0.25
CasualFormal
Reader focus0.70
“We”“You”
Expressiveness0.82
RestrainedExuberant

Reading grade 7.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“GET THE NEXCIA”
Destination
Product page
Links straight to a single product.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
14
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address
06

Send timing

Day
Tuesday
Local hour
8am
Send type
flow
Flow: welcome
07

Claims & products

Claims extracted
  • “Decreasing the appearance of cellulite”efficacy · unsubstantiated
  • “Pioneering fascia science and products to regenerate this tissue”efficacy · unsubstantiated
  • “Users report relieving chronic pain, recovery, beauty, and overall improvements”efficacy · unsubstantiated
  • “Oprah Daily: 'The Best High-Tech Skin Care Devices'”ranking · substantiated
  • “No-brainer, no effort”efficacy · unsubstantiated
Products featured
  • NeXcianew
Kujola

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.