kujolaEnter app

Bite/Social Proof/email teardown

Does it really work?

How Bite built this send — a social proof email shipped as user-generated on Wednesday at 8pm, carrying a 10% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: BiteflowPreheader: “P.S. You still have 10% off your first order. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
10% off
Voice warmth
0.60
Sent
Wed · 8pm
Format
User-generated
How this send compares
  • 10% off — 12.5 points shallower than the tracked set average of 22.5% (this brand averages 10.0% when it discounts).
  • Voice warmth 0.69 for Bite vs 0.70 across the set — right on the set median.
01

Message & creative

Message theme
Social Proof
Creative format
User-generated
Secondary: Product hero
Secondary theme
Clean Ingredients
Hero headline
See for yourself.
Emotional appeal
trust
Calendar moment
Earth Day
02

Offer

Mechanic
% off
A percentage off the price — the most common kind.
Depth
10% off
Promo phase
Not a promo
No offer in the email.
Promo code
[redacted]
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.60
ClinicalWarm
Formality0.55
CasualFormal
Reader focus0.65
“We”“You”
Expressiveness0.50
RestrainedExuberant

Reading grade 7.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“SHOP NOW”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
14
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address
06

Send timing

Day
Wednesday
Local hour
8pm
Send type
flow
Flow: welcome
07

Claims & products

Claims extracted
  • “21,000+ 5-star reviews can't be wrong.”social proof · unsubstantiated
  • “Plastic-free, cruelty-free and made with clean ingredients”ingredient · substantiated
  • “A whitening gel that actually works, is clean, and doesn't make teeth sensitive”efficacy · unsubstantiated
  • “Certified B Corporation”sustainability · substantiated
  • “Cruelty Free and Vegan certified”sustainability · substantiated
  • “Certified Palm Oil Free (Orangutan Alliance)”sustainability · substantiated
Products featured
  • Toothpaste Bitsbestseller
  • Deodorantbestseller
  • Whitening Gelbestseller
  • Mouthwash Bitsbestseller
Kujola

See how your brand compares — open Kujola

Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.