Discover Your Perfect Colors with 30% Off Your First Order!
How Color Me Beautiful built this send — a new launch email shipped as product hero on Thursday at 2pm, carrying a 30% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
From: Color Me BeautifulflowPreheader: “Dive into our Color Pro Eyeshadows collection and save 30% on your first purchase with code [redacted]. Find the perfect hues for every season and occasion. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
30% off
Voice warmth
0.75
Sent
Thu · 2pm
Format
Product hero
How this send compares
30% off — 7.5 points deeper than the tracked set average of 22.5% (this brand averages 30.0% when it discounts).
Voice warmth 0.75 for Color Me Beautiful vs 0.70 across the set — a warmer, more human register than the average competitor.
01
Message & creative
Message theme
New Launch
Creative format
Product hero
Secondary: Editorial / long-form
Secondary theme
Discount Led
Hero headline
Discover Your Perfect Color
Emotional appeal
aspiration
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
% off
A percentage off the price — the most common kind.
Depth
30% off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
None
Urgency
None
03
Voice & tone
Warmth0.75
ClinicalWarm
Formality0.40
CasualFormal
Reader focus0.80
“We”“You”
Expressiveness0.70
RestrainedExuberant
Reading grade 7.0 — the approximate US reading level of the body copy.
04
Call to action
Primary CTA
“Shop Color Pro Eyeshadow”
Destination
Product page
Links straight to a single product.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
18
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
postal address
06
Send timing
Day
Thursday
Local hour
2pm
Send type
flow
Flow: welcome
07
Claims & products
Claims extracted
“Highly pigmented, long-lasting ingredients, ensuring your eye makeup stays vibrant and fresh all day long.”efficacy · unsubstantiated
“A finely-milled, full pigment eyeshadow formula with something to fit every season.”ingredient · unsubstantiated
“AI Color Print utilizes cutting-edge AI technology to analyze your photos and determine your precise color season.”efficacy · unsubstantiated
Products featured
Color Pro Single Eyeshadow – Gilded Apricotnew
Color Pro Single Eyeshadow – Sunlit Sagenew
Color Pro Single Eyeshadow – Royal Velvetnew
Color Pro Single Eyeshadow – Navy Nightfallnew
Color Pro Single Eyeshadow – Seafoam Shimmernew
Color Pro Single Eyeshadow – Caramel Creamnew
AI Color Analysis
Kujola
See how your brand compares — open Kujola
Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.