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L'équipe Kadalys/Clean Ingredients/email teardown

Bienvenu.e dans la #BananaFamily 🍌

How L'équipe Kadalys built this send — a clean ingredients email shipped as mixed / modular on Tuesday at 8am, carrying a 10% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: L'équipe KadalysflowPreheader: “Votre 🎁 dans ce mail ! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
10% off
Voice warmth
0.85
Sent
Tue · 8am
Format
Mixed / modular
How this send compares
  • 10% off — 12.5 points shallower than the tracked set average of 22.5% (this brand averages 50.0% when it discounts).
  • Voice warmth 0.76 for L'équipe Kadalys vs 0.70 across the set — a warmer, more human register than the average competitor.
01

Message & creative

Message theme
Clean Ingredients
Creative format
Mixed / modular
Secondary: Editorial / long-form
Secondary theme
New Customer Discount
Hero headline
Bienvenue dans la Banana Family
Emotional appeal
belonging
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
% off
A percentage off the price — the most common kind.
Depth
10% off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
None
Urgency
None
Carries exclusions
03

Voice & tone

Warmth0.85
ClinicalWarm
Formality0.30
CasualFormal
Reader focus0.70
“We”“You”
Expressiveness0.75
RestrainedExuberant

Reading grade 8.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“J'EN PROFITE”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
22
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
Minimal
06

Send timing

Day
Tuesday
Local hour
8am
Send type
flow
Flow: welcome
07

Claims & products

Claims extracted
  • “Formules naturelles, vegan et sensorielles à l'efficacité prouvée”efficacy · unsubstantiated
  • “Première marque éco-consciente et biologique, experte de la science du bananier”ingredient · unsubstantiated
  • “Excellent sur Yuka”ranking · substantiated
  • “Meilleur Produit Bio 2022 – Bioalaune.com”ranking · substantiated
  • “Pouvoirs antioxydants, régénérants et unifiants du bananier”efficacy · unsubstantiated
  • “100% d'origine naturelle – Vegan (Baume Lèvres)”ingredient · unsubstantiated
  • “99,5% d'origine naturelle – Vegan (Lait Corps)”ingredient · unsubstantiated
Products featured
  • Baume Lèvres à la Banane$13bestseller
  • Sérum Booster d'Éclat Pink Oil$12bestseller
  • Lait Corps Nourrissant SOS$10bestseller
Kujola

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Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.