KORRES / Discount Led / email teardown
40% off Greek Yoghurt Probiotic Gel-Cream How KORRES built this send — a discount led email shipped as product hero on Saturday at 11am, carrying a 40% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
Sat, Jul 4, 2026 From: KORRES campaign Preheader: “Today only! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏”
How this send compares
40% off — 17.5 points deeper than the tracked set average of 22.5% (this brand averages 35.0% when it discounts).Voice warmth 0.54 for KORRES vs 0.70 across the set — a cooler, more clinical register than the average competitor. 01
Message & creative Message theme
Discount Led
Creative format
Product hero
Secondary: Mixed / modular
Secondary theme
Clinical Results
Hero headline
40% OFF Greek Yoghurt Gel-Cream — Today Only!
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer Mechanic
% off
A percentage off the price — the most common kind.
Promo phase
Launch
The sale opens and the main offer is shown.
Urgency
Deadline-led
Expires Invalid Date
03
Voice & tone Formality 0.45
Casual Formal
Reader focus 0.55
“We” “You”
Expressiveness 0.60
Restrained Exuberant
Reading grade 7.0 — the approximate US reading level of the body copy.
04
Call to action Primary CTA
“SHOP GEL CREAM”
Destination
Product page
Links straight to a single product.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
8
Multi-CTA layout
Primary destination URL
korres.attentivemail.com
No UTM tagging detected
Tracking domain
korres.attentivemail.com
ESP fingerprint · Attentive
05
Deliverability posture DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address, privacy link
06
Send timing Send type
campaign
One-off campaign
07
Claims & products Claims extracted
“Clinically proven to strengthen the skin barrier and support balanced, hydrated skin.” efficacy · substantiated “Smart Yoghurt™ Technology — Hydrate + Balance” ingredient · unsubstantiated Products featured
Greek Yoghurt Smart Yoghurt™ Probiotic Gel-Cream hero Pure Greek Olive LIV (body/hair oil) bestseller Kujola
See how your brand compares — open Kujola Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.
Open Kujola 08
The creative The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.
More from KORRES → All discount led emails → All % off offers →