How KORRES built this send β a discount led email shipped as product hero on Thursday at 11am, carrying a 40% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
40% off β 17.5 points deeper than the tracked set average of 22.5% (this brand averages 36.0% when it discounts).
Voice warmth 0.54 for KORRES vs 0.70 across the set β a cooler, more clinical register than the average competitor.
01
Message & creative
Message theme
Discount Led
Creative format
Product hero
Secondary: Mixed / modular
Secondary theme
Sale Extended
Hero headline
SALE EXTENDED β 40% OFF All Door Busters + 30% Off Sitewide Ends Today!
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
% off
A percentage off the price β the most common kind.
Depth
40% off
Promo phase
Extended
'By popular demand' β the sale runs longer.
Promo code
Auto / none
Minimum spend
None
Urgency
Deadline-led
Expires Invalid Date
03
Voice & tone
Warmth0.45
ClinicalWarm
Formality0.60
CasualFormal
Reader focus0.50
βWeββYouβ
Expressiveness0.55
RestrainedExuberant
Reading grade 7.0 β the approximate US reading level of the body copy.
04
Call to action
Primary CTA
βSHOP NOWβ
Destination
Product page
Links straight to a single product.
Verb framing
Shop / Buy
Direct buying words β 'Shop now', 'Add to bag'.
CTA count
13
Multi-CTA layout
Primary destination URL
korres.attentivemail.com
No UTM tagging detected
Tracking domain
korres.attentivemail.com
ESP fingerprint Β· Attentive
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
privacy link
06
Send timing
Day
Thursday
Local hour
11am
Send type
campaign
One-off campaign
07
Claims & products
Claims extracted
βClinically proven to strengthen the skin barrier and support balanced, hydrated skin.βefficacy Β· unsubstantiated
βA potent eye lift serum that visibly lifts the entire eye area, including the upper lid, while addressing multiple signs of aging.βefficacy Β· unsubstantiated
βA powerful vitamin C serum designed to erase dullness with 15% Vitamin Super C.βingredient Β· unsubstantiated
βAn anti-aging serum that promotes youthful skin that visibly brightens, plumps, and smooths wrinkles.βefficacy Β· unsubstantiated
Black Pine 360Β° Eye-Lift Super Serum$39bestseller
Pure Greek Olive 3-in-1 Nourishing Oil$29bestseller
Wild Rose 15% Vitamin C Spotless Serum$46bestseller
Greek Yoghurt Gel-Cream$27bestseller
Black Pine Primus Youth Renewal Sleeping Facial$37bestseller
Santorini Grape Poreless Skin Cream$27bestseller
Golden Krocus Ageless Saffron Elixir$63bestseller
Kujola
See how your brand compares β open Kujola
Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails β we don't rank or score.