How KORRES built this send β a win back email shipped as product hero on Thursday at 11am, carrying a full-price send (no offer). Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
When KORRES does discount it averages 36.0% off β 13.5 points deeper than the set average of 22.5%. This send itself carries no offer.
Voice warmth 0.54 for KORRES vs 0.70 across the set β a cooler, more clinical register than the average competitor.
01
Message & creative
Message theme
Win Back
Creative format
Product hero
Secondary: Mixed / modular
Secondary theme
Social Proof
Hero headline
It's Been a While! Let's Catch Up.
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
No offer
Full-price email β no discount or incentive.
Depth
β
Promo phase
Not a promo
No offer in the email.
Promo code
Auto / none
Minimum spend
None
Urgency
None
03
Voice & tone
Warmth0.65
ClinicalWarm
Formality0.45
CasualFormal
Reader focus0.75
βWeββYouβ
Expressiveness0.55
RestrainedExuberant
Reading grade 7.0 β the approximate US reading level of the body copy.
04
Call to action
Primary CTA
βSHOP NOWβ
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words β 'Shop now', 'Add to bag'.
CTA count
15
Multi-CTA layout
Primary destination URL
korres.attentivemail.com
No UTM tagging detected
Tracking domain
korres.attentivemail.com
ESP fingerprint Β· Attentive
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
privacy link
06
Send timing
Day
Thursday
Local hour
11am
Send type
flow
Flow: win back
07
Claims & products
Claims extracted
βWith over 3,000 reviews, this cleanser gently cleans and nourishes your skin from the very first use.βsocial proof Β· substantiated
βAward-winning, antioxidant-rich face oil transforms your skin to velvet-soft perfection with just a single drop.βefficacy Β· unsubstantiated
βPacked with salicylic acid to unclog pores and leave skin looking smooth.βingredient Β· substantiated
Products featured
Greek Yoghurt Foaming Cream Cleanserbestseller
Santorini Grape Velvet Skin Drinkbestseller
Santorini Grape Poreless Skin Creambestseller
Kujola
See how your brand compares β open Kujola
Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails β we don't rank or score.