How π± Kultivate Wellness built this send β a new customer welcome discount email shipped as mixed / modular on Tuesday at 10am, carrying a 15% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
15% off β 7.5 points shallower than the tracked set average of 22.5% (this brand averages 15.0% when it discounts).
Voice warmth 0.70 for π± Kultivate Wellness vs 0.70 across the set β right on the set median.
01
Message & creative
Message theme
New Customer Welcome Discount
Creative format
Mixed / modular
Secondary: Product hero
Secondary theme
Premium Cannabis & CBD Ingredients
Hero headline
Welcome to Kultivate! Enjoy 15% Off Your First Order
Emotional appeal
trust
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
% off
A percentage off the price β the most common kind.
Depth
15% off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
None
Urgency
None
03
Voice & tone
Warmth0.70
ClinicalWarm
Formality0.35
CasualFormal
Reader focus0.72
βWeββYouβ
Expressiveness0.65
RestrainedExuberant
Reading grade 7.0 β the approximate US reading level of the body copy.
04
Call to action
Primary CTA
βCLAIM MY DISCOUNTβ
Destination
Collection
Links to a category or a grid of products.
Verb framing
Claim / Redeem
Reward words β 'Claim your gift', 'Redeem'.
CTA count
9
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint Β· Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
postal address
06
Send timing
Day
Tuesday
Local hour
10am
Send type
flow
Flow: welcome
07
Claims & products
Claims extracted
βEvery formula is crafted with premium cannabis, CBD, and functional mushrooms designed to fit your lifestyle and give you a noticeable difference you can actually feel.βefficacy Β· unsubstantiated
βLive Resin / Live Rosinβingredient Β· unsubstantiated
Products featured
Bad Days Live Resin THC Gummies 400mg
Enjoy Hemp Live Rosin THC Gummies 25mg
Kultivate Wellness 2000mg Full Spectrum CBG:CBD Oil
2100mg Full Spectrum CBD Gel Capsules 30 Count 70mg
Kujola
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