How LifeBlud built this send β a clean ingredients / efficacy led formulation email shipped as mixed / modular on Wednesday at 1am, carrying a 10% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
10% off β 12.5 points shallower than the tracked set average of 22.5% (this brand averages 10.0% when it discounts).
Voice warmth 0.80 for LifeBlud vs 0.70 across the set β a warmer, more human register than the average competitor.
01
Message & creative
Message theme
Clean Ingredients / Efficacy Led Formulation
Creative format
Mixed / modular
Secondary: Editorial / long-form
Secondary theme
New Customer Welcome Offer
Hero headline
Welcome To The LifeBlud Family.
Emotional appeal
belonging
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
% off
A percentage off the price β the most common kind.
Depth
10% off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
None
Urgency
None
03
Voice & tone
Warmth0.80
ClinicalWarm
Formality0.30
CasualFormal
Reader focus0.65
βWeββYouβ
Expressiveness0.60
RestrainedExuberant
Reading grade 8.0 β the approximate US reading level of the body copy.
04
Call to action
Primary CTA
βShop 10% Offβ
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words β 'Shop now', 'Add to bag'.
CTA count
13
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint Β· Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
Minimal
06
Send timing
Day
Wednesday
Local hour
1am
Send type
flow
Flow: welcome
07
Claims & products
Claims extracted
βIntentionally formulated, filler free, metabolism-supporting nutritional supplements that actually make a difference in creating more energy and vitality in the body.βefficacy Β· unsubstantiated
βMeticulously designed each of our products with a bio-energetic approach after nearly a decade of studying alternative health.βingredient Β· unsubstantiated
Products featured
MAG+bestseller
ENERGI+bestseller
REPAIR
TYROPHEN+
Kujola
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