MDSolarSciences/Discount Led/email teardown

Your 15% off code is expiring πŸ‘€

How MDSolarSciences built this send β€” a discount led email shipped as mixed / modular on Thursday at 7am, carrying a 15% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: MDSolarSciencesflowPreheader: β€œPlace your order and get your glow on today! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏”
Offer
15% off
Voice warmth
0.65
Sent
Thu Β· 7am
Format
Mixed / modular
How this send compares
  • 15% off β€” 7.5 points shallower than the tracked set average of 22.5% (this brand averages 15.0% when it discounts).
  • Voice warmth 0.63 for MDSolarSciences vs 0.70 across the set β€” a cooler, more clinical register than the average competitor.
01

Message & creative

Message theme
Discount Led
Creative format
Mixed / modular
Secondary: Product hero
Secondary theme
Routine Education
Hero headline
Your 15% off code is expiring πŸ‘€
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
% off
A percentage off the price β€” the most common kind.
Depth
15% off
Promo phase
Last chance
A deadline push β€” 'Ends tonight', 'Final hours'.
Promo code
[redacted]
Minimum spend
None
Urgency
Deadline-led
03

Voice & tone

Warmth0.65
ClinicalWarm
Formality0.45
CasualFormal
Reader focus0.75
β€œWeβ€β€œYou”
Expressiveness0.55
RestrainedExuberant

Reading grade 7.0 β€” the approximate US reading level of the body copy.

04

Call to action

Primary CTA
β€œFILL YOUR CART”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words β€” 'Shop now', 'Add to bag'.
CTA count
13
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint Β· Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
preference center
06

Send timing

Day
Thursday
Local hour
7am
Send type
flow
Flow: welcome
07

Claims & products

Claims extracted
  • β€œDermatologist Developed”ingredient Β· unsubstantiated
  • β€œLoved by Editors & Dermatologists”social proof Β· unsubstantiated
  • β€œMineral SPF, Fragrance-free, Designed for sensitive skin”ingredient Β· substantiated
  • β€œCruelty Free”sustainability Β· substantiated
  • β€œAnimal Test-Free / Vegan (PETA certified)”sustainability Β· substantiated
  • β€œSustainable Forestry Initiative certified”sustainability Β· substantiated
  • β€œScience Backed Broad Spectrum Sun Protection”efficacy Β· unsubstantiated
Products featured
  • Mineral CrΓ¨me SPF 50
  • Daily Perfecting Moisturizer SPF 30$78
  • Gleam + Glow SPF 50$38
  • Mineral Tinted CrΓ¨me SPF 30
  • Hydrating Sheer Lip Balm SPF 30$26
  • MD Mineral BB CrΓ¨me SPF 50$43
Kujola

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Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails β€” we don't rank or score.

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed β€” it is not part of the indexed analysis above.