Mirai Clinical/Gift With Purchase/email teardown

250 free soaps to celebrate πŸ‡ΊπŸ‡Έ 250th

How Mirai Clinical built this send β€” a gift with purchase email shipped as product hero on Thursday at 2pm, carrying a gift with purchase offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: Mirai ClinicalcampaignPreheader: β€œToday only, every order is a chance to receive a free full-size soap bar. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
Gift with purchase
Voice warmth
0.72
Sent
Thu Β· 2pm
Format
Product hero
How this send compares
  • When Mirai Clinical does discount it averages 17.1% off β€” 5.4 points shallower than the set average of 22.5%. This send itself carries no offer.
  • Voice warmth 0.72 for Mirai Clinical vs 0.70 across the set β€” right on the set median.
01

Message & creative

Message theme
Gift With Purchase
Creative format
Product hero
Secondary: Mixed / modular
Secondary theme
Social Proof
Hero headline
250 free soaps to celebrate πŸ‡ΊπŸ‡Έ 250th
Emotional appeal
fear of missing out
Calendar moment
Independence Day
02

Offer

Mechanic
Gift with purchase
A free gift, sample, or mini sizes when you buy.
Depth
Non-numeric
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
Auto / none
Minimum spend
None
Urgency
Deadline-led
Expires Invalid Date
03

Voice & tone

Warmth0.72
ClinicalWarm
Formality0.35
CasualFormal
Reader focus0.65
β€œWeβ€β€œYou”
Expressiveness0.70
RestrainedExuberant

Reading grade 7.0 β€” the approximate US reading level of the body copy.

04

Call to action

Primary CTA
β€œGet Free Soap”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words β€” 'Shop now', 'Add to bag'.
CTA count
12
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint Β· Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address
06

Send timing

Day
Thursday
Local hour
2pm
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • β€œPersimmon-based formula solves for men and women over 40 to eliminate the odor of Nonenal”efficacy Β· unsubstantiated
  • β€œFeatured on Shark Tank”social proof Β· substantiated
  • β€œThe Washington Post: 'Left me feeling very clean'”social proof Β· substantiated
  • β€œDr. Jeannie Giese: 'I highly recommend my patients'”social proof Β· unsubstantiated
  • β€œ5-star ratings shown across multiple testimonials”social proof Β· unsubstantiated
Products featured
  • Persimmon Soap Barhero
  • Purifying Setbestseller
  • Soap Trio
Kujola

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed β€” it is not part of the indexed analysis above.