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( plated ) Skin Science/Clinical Results/email teardown

Award-winning. Clinically proven.

How ( plated ) Skin Science built this send — a clinical results email shipped as product hero on Friday at 7am, carrying a full-price send (no offer). Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: ( plated ) Skin SciencecampaignPreheader: “What does 1 trillion exosomes do to aging skin? ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
Full price
Voice warmth
0.35
Sent
Fri · 7am
Format
Product hero
How this send compares
  • Voice warmth 0.55 for ( plated ) Skin Science vs 0.70 across the set — a cooler, more clinical register than the average competitor.
01

Message & creative

Message theme
Clinical Results
Creative format
Product hero
Secondary: Editorial / long-form
Secondary theme
Ingredient Science
Hero headline
Experience the Power of our Award Winning INTENSE Serum
Emotional appeal
trust
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
Free shipping
Free or upgraded shipping, often once you spend enough.
Depth
—
Promo phase
Not a promo
No offer in the email.
Promo code
Auto / none
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.35
ClinicalWarm
Formality0.72
CasualFormal
Reader focus0.55
“We”“You”
Expressiveness0.45
RestrainedExuberant

Reading grade 9.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“Explore Intense Serum”
Destination
Product page
Links straight to a single product.
Verb framing
Discover / Explore
Browsing words — 'Explore', 'See the edit', 'Discover'.
CTA count
19
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
postal address, preference center
06

Send timing

Day
Friday
Local hour
7am
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • “Award Winning — TIME Best Inventions 2024”ranking · substantiated
  • “Clinically proven — data from clinical studies”efficacy · substantiated
  • “Powered by 1+ trillion platelet-derived exosomes to dramatically improve multiple visible signs of aging”ingredient · substantiated
  • “Significant improvement in Fine Lines & Wrinkles after 12 weeks”efficacy · substantiated
  • “Visibly refreshed skin”efficacy · unsubstantiated
Products featured
  • INTENSE Serumhero
Kujola

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.