How SkinAct built this send โ a discount led email shipped as countdown / urgency on Tuesday at 2pm, carrying a 10% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
10% off โ 12.5 points shallower than the tracked set average of 22.5% (this brand averages 10.0% when it discounts).
Voice warmth 0.66 for SkinAct vs 0.70 across the set โ a cooler, more clinical register than the average competitor.
01
Message & creative
Message theme
Discount Led
Creative format
Countdown / urgency
Secondary: Product hero
Secondary theme
Last Chance Urgency
Hero headline
Last Day To Save 10% Off Sitewide
Emotional appeal
fear of missing out
Calendar moment
4th Of July
02
Offer
Mechanic
% off
A percentage off the price โ the most common kind.
Depth
10% off
Promo phase
Last chance
A deadline push โ 'Ends tonight', 'Final hours'.
Promo code
[redacted]
Minimum spend
None
Urgency
Live countdown
Expires Sat, Jul 7, 2001
03
Voice & tone
Warmth0.50
ClinicalWarm
Formality0.55
CasualFormal
Reader focus0.65
โWeโโYouโ
Expressiveness0.70
RestrainedExuberant
Reading grade 7.0 โ the approximate US reading level of the body copy.
04
Call to action
Primary CTA
โHURRY SHOP NOWโ
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words โ 'Shop now', 'Add to bag'.
CTA count
14
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint ยท Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
postal address
06
Send timing
Day
Tuesday
Local hour
2pm
Send type
campaign
One-off campaign
07
Claims & products
Claims extracted
โSave 10% sitewide with code [redacted] on our best-selling professional equipment, skincare, furniture, and everyday spa essentialsโefficacy ยท unsubstantiated
Products featured
Spa Treatment Chairs & Tablesbestseller
Stools & Chairs
IV Drip Therapy Collection
LED & Light Therapy Systems
Table Top Units & Equipment Cases
Skincare Best Sellersbestseller
Kujola
See how your brand compares โ open Kujola
Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails โ we don't rank or score.