How STEMREGEN® built this send — a routine education email shipped as mixed / modular on Wednesday at 11pm, carrying a $15 $ off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
When STEMREGEN® does discount it averages 24.6% off — 2.1 points deeper than the set average of 22.5%. This send itself carries no offer.
Voice warmth 0.61 for STEMREGEN® vs 0.70 across the set — a cooler, more clinical register than the average competitor.
01
Message & creative
Message theme
Routine Education
Creative format
Mixed / modular
Secondary: Editorial / long-form
Secondary theme
Subscription Savings
Hero headline
Support That Builds Over Time
Emotional appeal
aspiration
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
$ off
A flat dollar amount off the price.
Depth
$15 off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
$100
Urgency
None
03
Voice & tone
Warmth0.65
ClinicalWarm
Formality0.55
CasualFormal
Reader focus0.80
“We”“You”
Expressiveness0.55
RestrainedExuberant
Reading grade 10.0 — the approximate US reading level of the body copy.
04
Call to action
Primary CTA
“Subscribe & Save $15”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
24
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address, preference center
06
Send timing
Day
Wednesday
Local hour
11pm
Send type
flow
Flow: welcome
07
Claims & products
Claims extracted
“Scientifically documented to support the natural release of stem cells from the bone marrow, increasing the number of circulating stem cells.”efficacy · unsubstantiated
“From better energy and recovery to improved resilience, the longer you stay on protocol, the more noticeable the results become.”efficacy · unsubstantiated
Products featured
STEMREGEN Releasehero
STEMREGEN Mobilize
STEMREGEN Release Sport
STEMREGEN Signal
Kujola
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