How STEMREGEN® built this send — a stem cell support email shipped as editorial / long-form on Saturday at 12am, carrying a $15 $ off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
When STEMREGEN® does discount it averages 24.6% off — 2.1 points deeper than the set average of 22.5%. This send itself carries no offer.
Voice warmth 0.61 for STEMREGEN® vs 0.70 across the set — a cooler, more clinical register than the average competitor.
01
Message & creative
Message theme
Stem Cell Support
Creative format
Editorial / long-form
Secondary: Product hero
Secondary theme
Discount Led
Hero headline
What Most People Get Wrong About Aging
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer
Mechanic
$ off
A flat dollar amount off the price.
Depth
$15 off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
$100
Urgency
None
03
Voice & tone
Warmth0.55
ClinicalWarm
Formality0.55
CasualFormal
Reader focus0.75
“We”“You”
Expressiveness0.45
RestrainedExuberant
Reading grade 9.0 — the approximate US reading level of the body copy.
04
Call to action
Primary CTA
“SAVE $15 NOW”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Claim / Redeem
Reward words — 'Claim your gift', 'Redeem'.
CTA count
15
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05
Deliverability posture
SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address, preference center
06
Send timing
Day
Saturday
Local hour
12am
Send type
flow
Flow: welcome
07
Claims & products
Claims extracted
“By your mid-30s, circulating stem cells drop by up to 90% compared to birth.”efficacy · unsubstantiated
“STEMREGEN® Release supports stem cell release from bone marrow for daily repair.”efficacy · unsubstantiated
“Stem cells support tissue maintenance, immune function, and cellular repair every day.”efficacy · unsubstantiated
Products featured
STEMREGEN® Releasehero
Kujola
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