Sun Patch/Ingredient Education/email teardown

Silicone Patches: Changing the skincare game! ✨

How Sun Patch built this send — a ingredient education email shipped as editorial / long-form on Wednesday at 7pm, carrying a full-price send (no offer). Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: Sun PatchcampaignPreheader: “And what happens when you add UV protection... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Offer
Full price
Voice warmth
0.60
Sent
Wed · 7pm
Format
Editorial / long-form
How this send compares
  • When Sun Patch does discount it averages 10.0% off 12.5 points shallower than the set average of 22.5%. This send itself carries no offer.
  • Voice warmth 0.72 for Sun Patch vs 0.70 across the set — a warmer, more human register than the average competitor.
01

Message & creative

Message theme
Ingredient Education
Creative format
Editorial / long-form
Secondary: Product hero
Secondary theme
Clinical Results
Hero headline
Silicone Patches: Changing the skincare game!
Emotional appeal
trust
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
No offer
Full-price email — no discount or incentive.
Depth
Promo phase
Not a promo
No offer in the email.
Promo code
Auto / none
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.60
ClinicalWarm
Formality0.40
CasualFormal
Reader focus0.55
“We”“You”
Expressiveness0.65
RestrainedExuberant

Reading grade 8.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“Shop Now”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
9
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
Footer hygiene
Minimal
06

Send timing

Day
Wednesday
Local hour
7pm
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • Silicone patches have long been recommended by medical professionals and plastic surgeons for scar care and healed burnsefficacy · unsubstantiated
  • Silicone is proven to lock in moisture and promote hydrationefficacy · unsubstantiated
  • Silicone is proven to smooth the appearance of fine lines over timeefficacy · unsubstantiated
  • UPF 50+ — the highest sun protection rating awardedingredient · substantiated
  • Dermatologist approved — clinically proven + approved by a panel of dermatologistsefficacy · unsubstantiated
  • 100% Silicone — Patented Releasetec™ hypoallergenic materialingredient · substantiated
  • Blocks 98% UVA/UVB raysefficacy · unsubstantiated
Products featured
  • Sparkle Under-Eye UV Protectionhero
  • Targeted UV Squares Protection
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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.