Sun Patch / Ingredient Education / email teardown
Silicone Patches: Changing the skincare game! ✨ How Sun Patch built this send — a ingredient education email shipped as editorial / long-form on Wednesday at 7pm, carrying a full-price send (no offer). Below is Kujola's field-by-field extraction; the original creative is rendered at the end.
Wed, Jul 8, 2026 From: Sun Patch campaign Preheader: “And what happens when you add UV protection... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏”
Format
Editorial / long-form
How this send compares
When Sun Patch does discount it averages 10.0% off — 12.5 points shallower than the set average of 22.5% . This send itself carries no offer. Voice warmth 0.72 for Sun Patch vs 0.70 across the set — a warmer, more human register than the average competitor. 01
Message & creative Message theme
Ingredient Education
Creative format
Editorial / long-form
Secondary: Product hero
Secondary theme
Clinical Results
Hero headline
Silicone Patches: Changing the skincare game!
Calendar moment
Evergreen
Not tied to a seasonal window.
02
Offer Mechanic
No offer
Full-price email — no discount or incentive.
Promo phase
Not a promo
No offer in the email.
03
Voice & tone Formality 0.40
Casual Formal
Reader focus 0.55
“We” “You”
Expressiveness 0.65
Restrained Exuberant
Reading grade 8.0 — the approximate US reading level of the body copy.
04
Call to action Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
9
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint · Klaviyo
05
Deliverability posture DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: both
From alignment
Misaligned
Domain: subdomain
06
Send timing Send type
campaign
One-off campaign
07
Claims & products Claims extracted
“Silicone patches have long been recommended by medical professionals and plastic surgeons for scar care and healed burns” efficacy · unsubstantiated “Silicone is proven to lock in moisture and promote hydration” efficacy · unsubstantiated “Silicone is proven to smooth the appearance of fine lines over time” efficacy · unsubstantiated “UPF 50+ — the highest sun protection rating awarded” ingredient · substantiated “Dermatologist approved — clinically proven + approved by a panel of dermatologists” efficacy · unsubstantiated “100% Silicone — Patented Releasetec™ hypoallergenic material” ingredient · substantiated “Blocks 98% UVA/UVB rays” efficacy · unsubstantiated Products featured
Sparkle Under-Eye UV Protection hero Targeted UV Squares Protection Kujola
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The creative The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.
More from Sun Patch → All ingredient education emails →