Bloomi/Routine Education/email teardown

Increase pleasure with this oil

How Bloomi built this send — a routine education email shipped as plain-text on Sunday at 11pm, carrying a 30% % off offer. Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: BloomicampaignPreheader: “For you + your partner ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Offer
30% off
Voice warmth
0.82
Sent
Sun · 11pm
Format
Plain-text
How this send compares
  • 30% off7.5 points deeper than the tracked set average of 22.5% (this brand averages 30.0% when it discounts).
  • Voice warmth 0.80 for Bloomi vs 0.70 across the set — a warmer, more human register than the average competitor.
01

Message & creative

Message theme
Routine Education
Creative format
Plain-text
Secondary: Editorial / long-form
Secondary theme
Clean Ingredients
Hero headline
How to use an arousal oil with your partner
Emotional appeal
aspiration
Calendar moment
Prime Day
02

Offer

Mechanic
% off
A percentage off the price — the most common kind.
Depth
30% off
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
Auto / none
Minimum spend
None
Urgency
Deadline-led
Expires Invalid Date
03

Voice & tone

Warmth0.82
ClinicalWarm
Formality0.35
CasualFormal
Reader focus0.75
“We”“You”
Expressiveness0.60
RestrainedExuberant

Reading grade 7.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“LEARN MORE”
Destination
Content / blog
Links to a blog, journal, or how-to article.
Verb framing
Learn / Read
Learning words — 'Learn how', 'Read more'.
CTA count
4
Multi-CTA layout
Primary destination URL
ctrk.klclick1.com
No UTM tagging detected
Tracking domain
ctrk.klclick1.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: dedicated subdomain
Footer hygiene
postal address
06

Send timing

Day
Sunday
Local hour
11pm
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • Natural increase in blood flow and warmthefficacy · unsubstantiated
  • Enhanced sensitivity and sensationefficacy · unsubstantiated
  • Support for your natural arousal responseefficacy · unsubstantiated
  • Formulated with botanical aphrodisiacsingredient · unsubstantiated
  • Sexologist-Developedingredient · unsubstantiated
  • Clean Ingredientsingredient · unsubstantiated
Products featured
  • Luxe Arousal Oilhero
Kujola

See how your brand compares — open Kujola

Kujola compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.

Open Kujola
08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.