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ToiletTree Products/Cost Savings/email teardown

Stop Wasting Money On Razors! Let us help you save money!

How ToiletTree Products built this send — a cost savings email shipped as product hero on Wednesday at 3pm, carrying a full-price send (no offer). Below is Kujola's field-by-field extraction; the original creative is rendered at the end.

From: Toilettree ProductscampaignPreheader: “Extend the life of your razors! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
Full price
Voice warmth
0.55
Sent
Wed · 3pm
Format
Product hero
How this send compares
  • When ToiletTree Products does discount it averages 15.0% off — 7.5 points shallower than the set average of 22.5%. This send itself carries no offer.
  • Voice warmth 0.67 for ToiletTree Products vs 0.70 across the set — a cooler, more clinical register than the average competitor.
01

Message & creative

Message theme
Cost Savings
Creative format
Product hero
Secondary: Mixed / modular
Secondary theme
Product Efficacy
Hero headline
Stop Wasting Money On Razors! Keep Your Razor Shaving Like New With BLEW
Emotional appeal
fear of missing out
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
No offer
Full-price email — no discount or incentive.
Depth
—
Promo phase
Not a promo
No offer in the email.
Promo code
Auto / none
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.55
ClinicalWarm
Formality0.35
CasualFormal
Reader focus0.75
“We”“You”
Expressiveness0.65
RestrainedExuberant

Reading grade 7.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“Get BLEW Razor Dryer Today”
Destination
Product page
Links straight to a single product.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
18
Multi-CTA layout
Primary destination URL
ctrk.klclick.com
No UTM tagging detected
Tracking domain
ctrk.klclick.com
ESP fingerprint · Klaviyo
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: none
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
Minimal
06

Send timing

Day
Wednesday
Local hour
3pm
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • “Extend the life of your razor up to 12 months”efficacy · unsubstantiated
  • “BLEW dries your razor with a heated fan to prevent razor-rusting oxidation”efficacy · unsubstantiated
  • “UV light will help sanitize your razor”efficacy · unsubstantiated
  • “99% of razors fit in BLEW”efficacy · unsubstantiated
  • “100% Satisfaction Guaranteed”guarantee · unsubstantiated
Products featured
  • BLEW Razor Blade Dryer$60hero
  • Nasal Irrigator$35
  • Toilet Brush and Plunger Set$30
  • Water Flosser and Toothbrush Combo$60
  • Tall Fogless Shower Mirror - Black$40
  • Nose Hair Trimmer - Stainless Steel$18
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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.